Aspiring Music Producers Will Compete for a Co-Sign to Create Nigeria’s Next Hit Song & Video.

Following five successful seasons of the competition in the US, premium cognac, Rémy Martin is excited to introduce Season 1 of the Producers Series – an impactful music platform designed to discover and celebrate budding music producers and video directors in Nigeria. Behind every chart-topping hit or film is the craft of a producer and a director. They take the risks, make the tough calls, and help build other talents. Demanding both fearless leadership
and impeccable collaboration, becoming a creator is one of the most difficult journeys in show business.

Rémy Martin believes that success is best achieved in a collaborative manner and the brand will continue to provide a platform to spotlight and elevate emerging talents in the music industry. With the help of 3 notable names in the Nigerian music industry, the Producers Series is offering unsung visionaries the unprecedented chance to break through to the big leagues and get the legendary co-sign.

The renowned producer competition will be giving two talented individuals the opportunity to get their ultimate break in the music industry by working on a track produced, directed and curated alongside chart-topping music producer, Sarz, award-winning music video director, film maker and cinematographer, Clarence Peters with ace rapper, singer, songwriter, record producer, Phyno laying down the verses.

Speaking on the competition, chart-topping producer, Sarz, noted that the power of mentorship cannot be overstated. It guides people to make fewer mistakes on their journey to success. He adds: “This is why I started The Sarz Academy, and partnering with a big brand like Rémy Martin on this campaign will definitely allow me to expand on this and reach more people.”

In his words, rapper and singer, Phyno, says, “Working with Rémy Martin on this project where I can mentor young and upcoming talents and share advice on how to get to the top and even work with them. I don’t think there’s any other brand appreciating creators like this.”

“Success is a legacy. The mindset that you have, your philosophy; cannot pass on from generation to generation without mentorship. For me, I am big on Legacy and heritage that’s why I chose to be on the campaign with the Rémy Martin team,” said Clarence Peters. Rémy Martin continues to champion the many talents and creative genius of music producers by bringing together both established and developing artists in the spirit of collective success.

Stay tuned for more information as the Rémy Martin Producers Series will go live soon!
Instagram @RemyMartinng

2Baba “Frenemies” video features Waje. Music legend 2Baba teams up with vocal goddess Waje for a scintillating new track titled “Frenemies“. The living music Icon who has been on stage for 20 years premieres the official music video to ‘Frenemies’.

This a simple video that shows life shouldn’t be complicated. Friends that will laugh with you and plan evil just to stay your happiness. Hypertek Digital links up with Lucky Doors Film for this classic video.

Watch and Enjoy.

2Baba and Waje comes with “Frenemies“. Music legend, Innocent Idibia popularly known as 2Baba returns to the music scene with a new single titled “Frenemies” .

The Hypertek boss teams up with female vocalist, Waje for this thoughtful song that talks alot about betrayal. In this days of friend the ones that we rely and trust the most are those that tend to kill us and drag one down.

“Frenemies” is a simple but strong song with meaningful words and vital message. 2Baba said this song came from a place in his heart that doesn’t open often.

Sony Music West Africa Welcomes Oluwaseun Lloyd Also Known As Banko As General Manager

As you must have read by now, Sony Music West Africa has appointed foremost music entrepreneur and now former President of Davido Music Worldwide, Oluwaseun Lloyd also known as, Banko as its General Manager.

The record company said its partnership with Banko is based on his pure love for African music and his desire to push the culture beyond the waters of the land.

The music entrepreneur horned his craft in the music business in Canada, after which he returned back to Nigeria to set up Davido Music Worldwide.

“We have no Iota of doubt that the record company is in safe and profitable hands under Banko’s management,” Sony Music West Africa said.

In sharing his plans for the company, Banko expressed determination to grow Sony Music West Africa to the next level, saying he plans to diversify the company’s business interests and woo investors.

“There is no reason why Apple, Tidal and Spotify should not have their platforms in Africa. African music is overripe for platforms like Apple and Spotify to ignore,” Banko said.

“I will not rest until the voice of every talented West African is heard on the world music stage. From the bubbling city of Lagos, down to the Kente-dressed natives of Ghana, even to the football-governed country of Sierra Leone, let this message be passed into every nook and cranny of West Africa that Sony Music West Africa is here not just to make indigenous stars but build stars of tomorrow that would shine independently.”

On his big plans for West African artistes, Banko said: “To every young, talented West African with a dream of bringing home the coveted Grammy Awards, we say, wake up from your dreams; the time has come to turn it to reality. In a few days from now, we will be knocking on your doors; do not hesitate to open your them to us.”

In times past, Sony Music Worldwide has watched great talents such as Angélique Kidjo, Davido, Wizkid spring out of the continent. This was why, in February 2016, the record company decided to invest in West Africa by setting up Sony Music West Africa in line with its vision to make Africa a musical repertoire centre of the world.